Website content management should be simple and significant. Quality web planning should always contextualise the nature of website content.”>Taming the inevitable challenges in website content organisation can be dealt with impeccable planning. We all know that ‘Content is the King,’ but unfortunately, the essential significance of content is lost within the graphic designing, social media and other interfaces. The first and foremost identification of proper content is done with content planning. It is also called as information architecture, reflecting the process of writing foundation. Though, many web development companies still need to understand what content planning basically means. There are few integral steps involved in this process. Quality web content can be arranged in a flawless hierarchy with card sorting. The index cards help in keeping a check of all the web pages. The logical stacks which look over the web navigation can be exercised through these cards, where the information can be penned down. At the same time, it becomes easier to get feedback from multiple users.
The next category of planning content deals with creating and managing the content inventory. The name of the page, the respective content that has to go on it, the topography and the image selection that needs to be uploaded – all of it tends to be quite overwhelming if not done cautiously. Thus, it becomes easier to understand the purpose and the context of every site. In fact, either the unnecessary pages can be chucked out or the re-visioning can be done.
Even if it means going the old school way, it is essential to use your note-pad. Yes, do not shy away. One of the best interfaces for designing site-maps is definitely the paper. You can yourself understand and even explain to others about the nuances of visual relationship between the different web-pages. It is also a good exercise for easy understanding of the clients.
Last but not the least, there are few important factors to keep in mind while doing the content planning. Firstly, you must know how big your website is. Secondly, the card sorting method is definitely going to help you in arranging the content. It also helps in laying down the foundation like what is the context and scope of the website. Thirdly and most importantly, the content planning should be done in such a way that the client can easily understand. These days, even social media management depends of good content usage and hence, this field is definitely mushrooming to great heights. So, make sure that the content architecture is followed in a flawless manner, leaving no rooms for confusion or inaction. Make your content very powerful and impressive so that the message gets conveyed in one single click. In the end, the mantra is definitely to keep it simple and significant.
